Twitter Launches New Monetization Program for Creators

Twitter is known for being a popular social media platform with a large user base, yet it does not have a Creator Ads Revenue Sharing program. This might come as a surprise to many considering that popular social media platforms like YouTube, Instagram, and TikTok all have programs that allow creators to earn money through their content. This is about to change

Twitter has always gone against the grain when it comes to paying the creators who occupy the network. But it seems, this is ending! Elon Musk‘s social network reported last Thursday (13th) the launch of its new monetization plan.

For the first time, the social network now shares with influencers part of the resources it receives from advertising.

Check out the platform’s tweet:

Creator Ads Revenue Sharing will be available in all the countries where Stripe supports payouts. We are rolling out to an initial group who will be invited to accept payment.

Although there is still no clear explanation from the company about the terms of monetization, reports circulating through the network indicate that the amounts paid to creators are between $ 1,40 and $ 4,800.

For now, the tool is not available to all users of the platform, being necessary to fulfill some requirements to be eligible, which includes subscribing to the network’s subscription plan, Twitter Blue, having at least 5 million impressions on tweets in the last 3 months and passing the human review of the Monetization Standards for Creators. Verified Organizations will also be able to join the monetization program.

How you can become eligible

To be considered eligible for creator ads revenue sharing you must: 

  1. Be subscribed to Twitter Blue or Verified Organizations
  2. Have at least 5M impressions on your posts in each of the last 3 months.
  3. Pass human review for Creator Monetization Standards.

What you’ll need once you are approved

  1. A Stripe account. We work with Stripe for payouts and are rolling out to our first batch of creators who have already signed up for Creator Subscriptions.
  2. Adhere to our Creator Subscriptions policies.

Where to apply

We will soon launch an application process for ads revenue sharing. 

Creators will be able to apply for both Creator Subscriptions and Creator Ads Revenue Sharing by accessing Monetization in their settings.

To date, payment is limited to countries where the Stripe payment network operates. However, the program is not yet available to all creators of the platform (even meeting the requirements mentioned above).

Despite the debut of the monetization program, this is not the first way that Twitter makes available for its users to make a little money per month with the social network. The network already has options for video monetization and Super Follows.

More Information ℹ

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